Joe Lazauskas

Joe Lazauskas

Editor in Chief @ Contently. FastCo contributor. Former EIC of The Faster Times, NY Egotist. Tech and marketing journalist. Email: lazer@contently.com. Twitter: @joelazauskas

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The Huffington Post

How Banks Got In On The Content Business -- And Why It's Working

By Joe Lazauskas, Contently
Original content is not...

Open uri20140722 28875 1cgof2u article
The Huffington Post

Why Content Marketers Are Using All the Wrong Metrics (And What They Should Be Measuring Instead)

By Joe Lazauskas, Contently You’re measuring the success of your content all wrong. That was an aggressive statement, intended to compel you to keep reading. And — chances are — it worked. Because if you’re reading t......